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Businesses of all sizes and within all industries often suffer from poor planning. Therefore, succession planning for ownership and management is a critical area that needs consideration.
IT IS THE RESPONSIBILITY OF EVERY BUSINESS OWNER TO PLAN FOR THE DAY WHEN THEY WILL NO LONGER BE INVOLVED IN THEIR BUSINESS ON A FULL-TIME BASIS.
Often, we hear of small to medium-sized businesses built primarily on the drive and enthusiasm of a critical individual, only to falter when that person is no longer there. Similarly, larger public companies can experience great turmoil if their management and ownership criteria are not clearly defined and allowed to develop correctly.
We are not simply talking about small businesses or personal financial planning within succession planning. We are looking for a company to be planning for its future success – and for that success to be facilitated by a transfer of ownership and management responsibility to successors who are ready and prepared for the duties involved.
Does anyone else really want this business (or position)?
Succession planning requires you to be quite honest with yourself as to just what style of business you have, whether it has value to outsiders, and whether it can be made more valuable. Much of your other work without addressing this question may be pointless.
One of the keys to good management is to enable a business or position to operate without you. Here we are talking about the functions and processes that you or the company might undertake, not necessarily the visions and ideas that you might have.
To facilitate your business operating without you, you will need to consider business and operation plans, financial factors, staff selection and assessment procedures, training, the systematisation of processes and the maintenance of a management environment that encourages others to participate within the business.
While one individual might happen to be both the owner and CEO of a business, there is no reason why that needs to continue. Instead, you should identify the roles required of the owners and managers of the company and deal with each of those.
In terms of looking at succession, three general questions should be asked for both ownership and management. They are:
– Who is the appropriate or proper person to take over your responsibilities?
– When is the appropriate time for them to assume those responsibilities?
– And how will that change-over be implemented?
Start considering the legal structures within which you operate. For example, are the business assets adequately located in eligible entities to allow for future changes between ownership and management of the business? What operating systems can be changed to facilitate succession? What arrangements can be made with partners and fellow shareholders to protect them without jeopardising your interests? Are your business partners prepared for the changes involved?
Very often, successful business people cannot fully let go and have no arrangements to occupy themselves once they step back from complete business activities. This is often one of the critical causes of the failure of succession – the old management group fails to let go.
This involves consideration of financial requirements and investment decisions. These matters cannot be fixed with short notice. Instead, they require you to consider what action you can take to make the future more controllable.
Consider the disposition of assets under your Will. Your family should know how the business works and how your investments are held. When major family businesses are involved, proper wealth creation and estate planning techniques must be considered so different assets can be left to other family members without jeopardising the company.
The longer you have to implement different strategies, the more likely you will be comfortable with the results.
While succession planning is usually not an urgent issue facing a company, it is essential. The longer an owner or CEO waits to begin the planning process, the more acute the problem becomes.